Online Magazine on Art, Fashion and Luxury Lifestyle in UAE and Italy
There are a thousand occasions – and as many ways – to celebrate. One thing is sure: the best celebrations are shared with others. Maison Boucheron assembled its ambassadors for an exceptional evening. Alexa Chung, Mila Al Zahrani, Han So-Hee and Rola drew up a wishlist of house creations for the occasion. Take inspiration from them to thrill the ones you love or treat yourself!
Hedgehog, panda, cat, cicada, doe… The extraordinary story of the Boucheron bestiary began at its workshops in 1866. Where nature offers inspiration. That is where an opulent collection is created, mingling High Jewelry with artwork.
On 8th September, Maison Boucheron opened its second largest store in the world, after its historical boutique at 26 Place Vendôme. “From Paris to Tokyo: a cutting-edge and creative journey”: here is the promise with this greater than 1000 square-meter large flagship, covering four floors, designed as a bridge between French and Japanese culture. This boutique is a slice of Paris in the heart of the Japanese capital.
Successive lockdowns have darkened horizons and muted momentums of optimism and lightness. Facing her mood boards, Claire Choisne looks for an answer to these paralyzing troubles. She throws out the idea of a wild project: a free High Jewelry, released from any constraints. Out with size, shape, and materials restrictions and out with conventions. In with joy.
