Missoni, world renowned Italian luxury fashion brand, is pleased to announce the opening of its first Missoni Café in Bloomingdale's Dubai. This unique space will seamlessly blend Missoni's signature aesthetic with a vibrant, inviting café environment, offering visitors an unparalleled experience of fashion and cuisine.

The texture of the Missoni fabric is prominently featured, printed on wallpaper to customize the walls and counter, creating an immersive and visually stunning environment. The seating and cushions, all from the Missoni Home Collection, will be covered in special fabrics inspired by the sea, with hues of turquoise and emerald green, evoking a sense of tranquility and sophistication. These shades, combined with the iconic Missoni patterns, will transport guests to a serene, stylish oasis in the heart of The Dubai Mall.

Missoni’s dedication to excellence extends beyond the visual design, offering a carefully curated menu that complements the café’s ambiance. Guests can look forward to a selection of artisanal coffees, gourmet pastries, and light bites, all crafted with the same attention to detail that defines Missoni’s fashion collections.

Coinciding with the café opening, Missoni has unveiled an exclusive capsule collection and pop-up. This space will mirror the café’s vibrant aesthetic, in the same colors and patterns that define the brand’s resort collections. The mare capsule collection. The collection includes swimsuits, bikinis, jumpsuits, long cover-ups, and shirts, crafted from raschel and adorned with paillettes in shades of blue.

The iconic zigzag pattern, synonymous with Missoni, will take center stage in the pop-up. This signature design will be brought to life three-dimensionally in the mirrors and the pattern of the fabric, with variations in size, including an exaggeratedly enlarged version in the center of the space. This innovative approach will create a dynamic and immersive shopping experience for visitors.

The café is open now until 30th of November, while the pop-up from September 15th to November 11th, 2024.

About Missoni

Missoni, renowned for its excellence in Italian fashion, was founded in 1953 by Ottavio and Rosita Missoni. A promoter of a vibrant and optimistic aesthetic, Missoni encompasses a wide range of products and projects, including ready-to-wear collections for women and men, sportswear, beachwear, textile accessories, and home furnishings. Art and craftsmanship are inseparably linked in the world of Missoni, where creativity and design are coupled with an undisputed commitment to research and artisanal experimentation, reaching its peak in the development and application of the most sophisticated techniques in the field of knitwear. The brand currently operates prestigious licenses with excellent partners in the fashion and design industry and has undertaken several real estate projects globally. In 2018, the brand entered into a partnership with the Italian Strategic Fund to enhance the visibility of its brand and the significant potential of the company

About Bloomingdale’s

Founded in the late 1800s, Bloomingdale’s is an American luxury department store brand that brings together the world’s biggest names under one roof. The brand opened its first regional store at The Dubai Mall in 2010, followed by its second location at 360 Mall in Kuwait in 2017. Offering an unparalleled selection of womenswear, menswear, kids wear, beauty, fine jewelry, and home collections from international super brands to local favorites, Bloomingdale’s ensures an exceptional retail experience with a team of expert personal shoppers, a wide range of in-store beauty treatments, and complimentary services. 

In 2020, Bloomingdale’s launched its online store, becoming the leading e-commerce platform in the region. With delivery services available across the UAE, Kuwait and Saudi Arabia, customers can enjoy a seamless shopping experience from the comfort of their homes. The platform offers same-day delivery within the UAE and a 2-hour delivery service in Dubai. Customers can shop favourite brands in-store, online, or through the mobile application.