Expo Centre Sharjah in Sharjah Watch & Jewellery Middle East luxuty jewellery watch exhibition
The Watch & Jewellery Middle East (WJME), founded in 1993, is an internationally acclaimed trade fair in the heart of the Gulf region. It is dedicated to showcasing valuable watches, fine jewelry, gold, diamonds, and gemstones. The exhibition is organized in collaboration with local institutions, especially the Sharjah Chamber of Commerce and Industry.

by Marco Fraschetti

Twice a year, in spring and autumn, the Expo Centre Sharjah in Sharjah opens its doors, offering exhibitors and visitors an exclusive experience. The Expo Centre Sharjah not only acts as the venue but also as the main organizer, highlighting the deep connection to the city and the country.

The fair symbolizes the significant importance of the jewelry and watch industry in the region. The main themes include diamond jewelry, high-quality gold and silver jewelry, gemstones, pearls, and watches. Additionally, display and packaging products are presented.

Sheikh Abdullah bin Salem bin Sultan Al Qasimi, Deputy Ruler of Sharjah and Vice Chairman of the Executive Council of the Emirate of Sharjah, with Lorenzo Fanara,
Italian ambassador in UAE, and Giuseppe Finocchiaro, Italian consul in Dubai
Photo by our contributor Marco Fraschetti

The UAE, known for its modern architecture and advanced technologies, still preserves its rich cultural heritage. The “Watch & Jewellery Middle East” displays not only modern and Western designs but also traditional Arabian jewelry, emphasizing the region’s cultural richness.

The diverse range attracts exhibitors from various fields – from renowned jewelers to innovative watch designers. The primary visitors are industry insiders, experts, and business people with a penchant for gold and diamonds. A particular highlight of each fair is the raffle, where impressive prizes are awarded, always drawing attention.

The Expo Centre Sharjah, as a modern exhibition center, offers easy accessibility and all the necessary amenities to host such a prestigious event. Sharjah uniquely blends tradition with modernity and offers visitors a myriad of cultural and tourist attractions.

In summary, the Watch & Jewellery Middle East is a must-attend for those who appreciate exquisite jewelry and fine watches and want to feel the pulse of the industry.

Photo by our contributor Marco Fraschetti

The Watch & Jewellery Middle East takes place for the fifty-second time on 5 days from Wed., 27.09.2023 to Sun., 01.10.2023 in Sharjah.

The Biannual Advantage

The Watch & Jewellery Middle East Show offers you an opportunity to capture the business opportunities of the entire year. The show is the only event that is held twice a year and opens up all possible sales avenues for you to tap the spring as well as autumn (year-end) jewellery sales seasons in their entirety.

Winner All The Way

In the Watch & Jewellery Middle East Show, you have a trustworthy platform that will help you fortify your presence in the region, meet new customers, reach out to existing clientele and build a more established and reliable brand. Assisting you all the way is the impeccable reputation of the organiser, the extensive reach and response of its marketing drive, and some unique attributes like enviable exhibitor retention rates and biannual frequency, among others.

The show enjoys overwhelming goodwill as one of the very few trade events that have begun their journey quite early (1993 to be precise) and counts on the support of the industry and its leaders.

Why the Show is One of Its Kind

  • The largest and longest running event of its kind;
  • Regular participants, some right from the beginning;
  • The only biannual show that can tap all jewellery buying seasons;
  • The only show that is eagerly awaited by rich & royal families.

For more information, please visit https://www.mideastjewellery.com/.